Once again, the JH Events team were busy in May delivering over 26 Financial Planning Seminars for St George Bank. The event logistics, with not only this seminar series but with all meetings and events, is imperative to a successful event program. Our client utilises the seminar series, as another string to their bow in the delivery of a focussed relationship marketing campaign for building a strong brand in the market place. Our team worked in partnership with the client marketing team assisting with the direct mail strategy, speaker management, event and venue logistics - and even supplied the friendly staff to meet and greet their most valuable resource; their customers on the night! Overall, the seminar series was considered a fantastic success and an outstanding opportunity for lead generation.
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